Haigh’s Chocolates Visitor Centre & Factory Tour | Review

Ever wanted to know how chocolate is made, or where it comes from?  Looking for somewhere to take family, friends or visitors to learn a little more about our state’s famous chocolate brand?

Well, those with a sweet tooth will be in chocolatey heaven when you book in for a FREE guided viewing tour of the Haigh’s Chocolates Visitor Centre at Parkside.

Established on the 1st May 1915, Haigh’s is a family-owned company now in its fourth generation and is Australia’s oldest chocolate manufacturing retailer.  The Visitor Centre on Greenhill Road in Parkside has a long history as the tour guide will tell you at the start of the tour. There are plans of expansion soon, with an additional factory being built to keep up with the increasing demand for delicious chocolate.

Once registered, visitors are asked to wait in a small room with historical photographs lining the walls.  There are photos of the Haigh’s men who have been involved with the company, the first store on King William Street and then Beehive corner, plus images showing what actual raw cocoa beans look like.  We were offered a few chocolate buds to taste while we waited!

The tour then takes you along a hallway lined with glass windows so that you can watch some of the production lines in action.  There are more than 250 products made at the Parkside factory, but the chocolate actually being made you won’t see – this is top secret of course and happens over at the Mile End factory. 

At Parkside you will see Haigh’s staff busy in their white uniforms, hand rolling delicious fruits in chocolate, carefully wrapping chocolates in pretty foil and have some of the sophisticated machinery explained.  It’s quite astounding to see how much effort by hand goes into the making and presenting of each chocolate.

After your tour you’ll be offered another sample of a delicious Haigh’s chocolate.  Lastly comes the shopping – it’s hard to leave without buying a gift or two!  Haigh’s are famous for their chocolate frogs, truffles, fruit centres, fudges and bars. They often have limited edition packs, special lines and there are also baskets of chocolate seconds at a reduced price.

Booking Tours and Things to Consider

Booking tours online beforehand is highly recommended, as sessions can book out.

Guided Tours operate during store business hours, Monday to Friday and Saturdays. The tour runs for approximately 30 mins and you will need to arrive 5 mins early to check in with the guide. 

A self-guided viewing is recommended for those with younger children, as you can complete a viewing in a shorter amount of time. Bookings are not essential, but you will need to visit in an allocated time slot.

Group Tours for 6 or more people can be booked on the website, but will need to be confirmed with a guide via email before attending.

• There is strictly no photography or videoing allowed during the tour
• Prams will not be able to fit in the space during a tour
• Wheelchairs will have access to a reduced area, as there are a few stairs 
• Children must be supervised at all times, and little ones under 120cm may not be able to view through the factory windows without being lifted
• Food and beverages are not to be consumed during the tour
• There is a small on-site car park available, with limited street parking nearby

Location:

154 Greenhill Road, Parkside

For more information, bookings and all enquiries please visit the Haigh’s website.

At Play & Go Adelaide we make every effort to provide accurate information to the best of our knowledge at the time of publication. We recommend confirming times, dates and details directly before making any plans as details may be subject to change.

As per all our Play & Go reviews, this is not a sponsored post and our review is done completely independently. 

Image Source: Photos by Play & Go 2025

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